The Women’s World Cup final matched the viewership milestone of the 2024 Men’s T20 World Cup final, marking a historic moment for women’s cricket. The record audience highlights the rapid rise in global appeal and competitive stature of the women’s game, underscoring its growing parity with men’s tournaments on the world stage.
Record Breaking Viewership
The ICC Women’s Cricket World Cup 2025 final between India and South Africa set a new viewership benchmark by drawing a record 185 million digital viewers on JioHotstar, which exactly matches the digital viewership record of the ICC Men’s T20 World Cup 2024 final. Additionally, the final attracted 92 million viewers on Connected TV (CTV), equaling the CTV viewership of the Men’s T20 World Cup 2024 final and the 2023 Men’s Cricket World Cup final. This milestone marks a historic moment for women’s cricket, showcasing the sport’s growing global appeal and the shifting dynamics of sports viewership, particularly in India where about 10% of the population tuned in to watch the event.The overall tournament reach was 446 million viewers, surpassing the combined total of the last three ICC Women’s World Cups on digital platforms. The peak concurrency during the final was 21 million viewers, highlighting the immense interest and engagement generated by the match.
Some most viewership matches of Women’s Cricket are:
- India vs Pakistan: The India vs Pakistan match in the ICC Women’s ODI World Cup 2025 held on October 5 in Colombo. This match became the most-watched women’s international cricket match of all time, with a reach of 28.4 million viewers and 1.87 billion minutes consumed. It also set the highest TV viewership record for a league stage match in the Women’s ODI World Cup’s history.
- India vs Australia: The India vs Australia match during the same 2025 World Cup on October 12 in Visakhapatnam. This match recorded 4.8 million peak concurrent viewers on digital streaming via JioCinema/JioHotstar, marking another historic milestone for women’s cricket digital viewership.
These matches highlight the surge in global interest and record-breaking viewership of women’s cricket in 2025. The combination of digital streaming and television audiences has significantly expanded the reach, especially for marquee matches involving India, Pakistan, Australia, and South Africa.
